Samantha is the founder and CEO of Oryx Desert Salt.
Samantha brings diverse experience from her entrepreneurial career from Aircraft Interior Refurbishment to discovering Mumbo Island on Lake Malawi whilst on a kayaking expedition and starting Kayak Africa. Her story is legendary in the sense that she spent 5 month traversing the deserts of Namibia where her brand originated.
Her desert salt adventure started by packing bags on her dining room table. She has a 12 year old son Kiran. She is passionate about Salt and regards it as an underrated seasoning. Her products have been well received in most restaurants and retailers due to their organic nature.
Before starting Orynx, Samantha ran an NGO for seven years, which used music to spiritually and emotionally uplift children in rural communities. Looking for a business opportunity after the birth of her son, she happened to come across this natural mineral-rich salt from the Kalahari Desert.
While Skyring has broken the retail ceiling, she hasn’t wavered from her personal commitment to run a business built on uplifting lives.
In this episode she talks about her journey to founding her company, things that keep her grounded and why she loves travelling across the different African countries.